Consulting services

In partnership with Targetbase Element


TB Element logo

Customer Helix partners with Targetbase Element in a combined consulting offering which focuses on helping firms optimize their customer relationships. Without the buzzwords, that means we help companies understand the right customer strategy for their business; and determine how to execute that strategy in the most effective way.

The partnership brings together Dave’s customer intelligence and industry thought leadership with Targetbase’s strategy, data, analytics, technology, and communications capabilities. Targetbase Element is built around a core group of Targetbase employees, and leverages other relevant parts of Targetbase as required.

Offerings include:

  • Consumer relationship strategy architecture: ranging from self-reported survey data analysis to in-person evaluations;
  • Consumer relationship mapping: Identifying and helping eliminate gaps between desired and current customer relationships;
  • Consumer relationship alignment: Establishing detailed roadmaps and making the business case to evolve relationship strategies.

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